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Building Usable Brands Building Usable Brands

Good usability makes it work.
An engaging interface makes it persuasive.
Focused branding makes it desirable.

We are a usability and
user experience design agency for
Web, software, print and products.

Usable Usable

How usable is your product?

Increase efficiency, effectiveness and satisfaction by optimising the usability.

Persuasive Persuasive

How engaging is your product?

Persuade the user by offering a satisfying
and pleasurable experience.
Create attention and joy of use.

Benefit from increased conversion.

Desirable Desirable

How attractive is your brand?

We support you in matching
the users' experience with your
intended brand perception.

Create desire. Avoid the price battle.

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Bridging the gap

A consistent and positive brand experience is not a "nice-to-have" but rather a pivotal factor for long-term business success.

Companies who manage to bridge the gap between usability and branding as well as between marketing and product development will be market leaders.

 

 

 

Testimonial

"Brannen Usable Brands has once again demonstrated their professionalism and creativity! From consulting to conceptual design, graphic design and implementation, everything was simply perfect. The greatest challenge was designing a Website which takes into account three individual brands. A cordial thank you for an all around successful site!"

Jörg Röhl

Director Sales & Marketing, Germany,
Geis SDV GmbH

News

10/11/09
5th World Usability Day: Designing for a Sustainable World
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07/15/09
Meet us at the Usability Congress in Frankfurt from 5-6 October 2009
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07/15/09
Swiss office opened
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